A great logo shows the world what you stand for, makes people remember your brand, and helps understand your product. Logo communicate all of that through color, shape and other design elements.
Designing a logo is a big undertaking since logos are essential to your company’s brand and website’s overall design. It can be an intimidating process if you’ve never designed a logo before.
Below are the steps guide to a logo design process: –
- Find the right inspiration: –
Designing a logo is much simpler if you’ve taken time to look for inspiration as your first step. This way, you’re taking time to gather various ideas, and you’ll know more clearly. When you take some time to look for inspiration, you’ll have a better feel for which direction to go with your logo design.
- Identify Three Colors That Reflect Your Website: –
Picking the colors for your logo design doesn’t have to be hard. If you have your brand guidelines, use those colors for your logo. You might have to tweak the colors a bit as you’re developing the logo’s design. Always try to think about your colors more broadly, means how those colors could be used within your overall website and not just with your logo design.
- Choose Your Logo Design & Font: –
Logos come in a large variety of styles. There are many different logo categories or types. There are different visual design styles, such as retro logo, ultramodern, minimal, classical styles etc.
If you’re looking for free option, you may want to start with Google Fonts. If you want a unique font for your logo, consider buying an inexpensive font from a place like Creative market.
- Create Your Logo on a Free Design Platform: –
Today, there are so many different resources that you can use to design a logo. Of course, some of them are paid, such as Photoshop. However, there are a good number of high-quality free tools as well. Some of them are really great and don’t have a steep learning curve.
The logo is an essential part of your company and business, so its design should be approached with utmost seriousness. The logo’s objective is not only attracting consumers and being recognizable but also conveying the company’s features, its idea and message.